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Geodis strenghens partnership with sportswear retailer in Italy

Geodis

Geodis has opened a new dedicated storage area at its warehouse in Landriano, Italy, for customer Maxi Sport, in order to ensure end-to-end delivery for the sportswear retailer  throughout the country.

The French logistics group has been handling increasing volumes of both inbound and outbound flows for Maxi Sport in Italy since 2012 in support of its development.

“This new storage space of 5,000 sqm, located at the heart of the Landriano site, fully meets the new storage location requirements of Maxi Sport. Landriano’s strategic location for Maxi Sport’s points of sale helps speed up deliveries to the retailers as well as to the end-users. Approximately one-third of the 800,000 pieces of sportswear handled each year are for e-commerce orders placed on the maxistore.com online site,“ Geodis said in a statement.

“Furthermore, Geodis provides a more flexible supply chain management to Maxi Sport when it comes to ensure management of seasonal peaks.”

Commenting on the strengthened partnership between Geodis and Maxi Sport, Francesco Cazzaniga, the company's managing director for contract logistics in Italy, said:

"Supporting the business of a leading customer like Maxi Sport drove us, once again, to search for new end-to-end solutions, especially in this sector where the care for the final product and smart logistics management are key elements.”

As for Maxi Sport's  view of the closer ties with Geodis, the company's head of marketing and e-commerce,  Ester Sala, said:

“Maxi Sport is a fast- growing and evolving company. Our most important demand is swiftness throughout the supply chain, from the choice of the product to the delivery to the final customer. This is the reason why the partnership with Geodis is so successful, as they grant us high-level quality and yet flexible services.”

In a separate development, earlier this month, Geodis expanded its logistics partnership with Cdiscount, with the opening of an 80,000 sqm storage facility in Moissy-Cramayel, in the southern Greater Paris region which will manage products weighing less than 30 kilos sold by the French e-commerce specialist.

The warehouse can store up to 18,000  items and will, over time, handle the shipping of 3.5 million packages per year.

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