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SingPost rejigs management structure for post-M&A integrations

SingPost chairman Lim Ho Kee

Singapore Post today unveiled a new management structure as it embarks on integrating recently-acquired businesses.

Saying that it has entered “a pivotal stage of its transformation journey”, the group explained it has made several investments that will put it on the global map of the eCommerce logistics industry. The most recent was the acquisition of TradeGlobal Inc. in the USA which was completed on 14 November 2015.

From December 1 onwards, SingPost will be organised into four different business areas, each under one responsible executive.

Marcelo Wesseler, CEO (SP eCommerce), will lead the group’s eCommerce business, spearheading development and growth of the business and operations. Given the importance of the acquisitions of TradeGlobal Inc and Jagged Peak in the USA, he will relocate to the USA to provide leadership for the eCommerce business in the market.

Sascha Hower, Group Chief Operating Officer of SingPost and CEO of Quantium Solutions, will be in charge of Logistics and Operations. He is responsible for the operational transformation of the group and leads the group’s operations in Singapore and the region under Quantium Solutions, the international arm for the Group’s eCommerce logistics business. Hower also oversees the integration of logistics acquisitions across the region, including CouriersPlease in Australia.  

Woo Keng Leong, appointed CEO (Postal Services), will focus on the quality of service, as well as the sustainability of the mail business which has been and will continue to be a backbone of eCommerce deliveries in Singapore. He will also be responsible for international postal relationships. SingPost remains committed to its service obligations and service quality as the Public Postal Licensee of Singapore.

Goh Hui Ling is appointed Deputy CEO (International Mail). She will focus on the sustainability and growth of the international mail business which has been a pipeline of growing international eCommerce deliveries. As the key relationship manager with Alibaba, she will also continue to oversee business relations with the world’s largest eCommerce operator.

In addition, Mervyn Lim, Group CFO, is appointed Deputy Group CEO (Corporate Services). In addition to his Group CFO duties, Mr Lim’s portfolio will cover post-merger integration, investor relations, human resources, legal, corporate secretariat, and property development & management.

SingPost Chairman, Lim Ho Kee, explained: “SingPost started transforming its business from 2003. Despite the success we have had in developing an eCommerce business, we must now focus on integrating our global acquisitions and investments in postal operations. We are taking the group forward to the next stage of its transformation.”

He continued: “Our mail business has been and will continue to be the backbone of our growing eCommerce deliveries. As a national service provider with public postal service obligations, SingPost will continue to focus on the quality of service in Singapore as well as the sustainability of the mail business.

Our management team is now being organised to clearly focus on integrating various areas for greater shareholder value, accelerating the growth of the global eCommerce business, maintaining sustainability of the mail business despite the declining letter mail volumes, and expanding the group’s logistics business and operations.”

Dr Wolfgang Baier, Group Chief Executive Officer, SingPost said: “The changes in the organisation structure help us to develop and deepen our management bench strength. It sharpens our focus on the four pillars as we transform into a digital company.”

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