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Technology transforms automotive supply chain, DHL study finds

The automotive industry is facing a revolutionary convergence with the technology sector into a potential ‘super-sector’ that will transform how it manages its supply chain operations, according to a new DHL whitepaper.

The increasingly high tech composition of vehicles, driven by growing consumer expectation of product innovation, is propelling convergence between the two industries, the DHL-commissioned whitepaper "Quiet Revolution: Convergence and the Future Automotive Supply Chain" by Lisa Harrington, President of the lharrington group LLC, found.

The convergence into a potential single super-sector is interlinked with the rise of the global mega suppliers as 82% of components used by automotive manufacturers are now sourced from suppliers. This increased dependence changes the hierarchy of players away from the traditional power base of the original equipment manufacturers (OEMs). The automotive industry now requires greater standardisation, visibility and risk management in supply chain operations to maintain their competitive edge.

Lisa Harrington, President, lharrington group LLC, said: "The old ways of doing business in the automotive industry are over. Gone are the days of siloed industry operations where an OEM had a supplier base solely from within the automotive industry. Today's average midsize vehicle has approximately 40 to 50 microprocessor-driven systems, which require 20 million-plus lines of code. In contrast, a Boeing 787 has less than 15 million lines of code.

"This demonstrates how intricately linked and therefore dependent the two industries have become," Harrington noted. "Whilst consumers stand to benefit from increasingly intelligent and tech-savvy cars, manufacturers must face the challenge of greater risk and uncertainty entering their supply chains. Businesses must be proactive and work with suppliers to ensure supply chain practices are fit for a modern operation to avoid business interruption."

The new automotive supply chain consists of three key pillars; standardisation, visibility and risk management, according to the study. The industry must work to standardise the management of the physical and information supply chain. This will allow OEMs and their suppliers to streamline operations, thereby reducing overall costs. For many companies, this journey towards standardisation lies at the core of their strategic plans to transform their global supply chain.

The second pillar, visibility, is underpinned by the latest applications of information technology into supply chain operations. IT has the ability to inject visibility through analytics and tracking systems that record every transaction through the supply chain. This type of visibility allows companies to oversee exactly what's moving across their global network, at any one time. Visibility enables a more effective risk management strategy, the third pillar, by reducing uncertainty in the supply chain.

Michael Martin, VP Strategic Development Global Automotive, DHL Supply Chain, commented: "DHL has decades of experience working in both the automotive and technology industries. We have witnessed how these two industries have converged and seen firsthand the risk and uncertainty it can cause. The infusion of new suppliers into the automotive space means that supplier risk management has taken on new urgency and complexity in the automotive industry. There is newfound risk in competing with other industries, not least the consumer tech industry, for tech supplies. Automotive players need to diversify their supplier base by sourcing locally or near-regionally to reduce dependence and hedge their risk.”

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