DHL has signed a new, three-year partnership with MotoGP, the most important motorcycle racing championship worldwide, as its official logistics partner.
Under the deal, DHL will offer logistics support for MotoGP and its sister championships Moto2 and Moto3. The 2015 MotoGP season features 18 races in 14 countries across four continents. Each season, more than 80 bikes and 350 tons of equipment for the teams and the championship organisers need to be transported by sea, air and road across a total distance of around 90,000 km within just nine months.
With tailored solutions for packing and handling motorsports equipment and in-depth knowledge of customs and transport regulations in all the markets where MotoGP operates, DHL will ensure smooth operations of the ‘race before the race’.
“This new partnership with MotoGP, the oldest of all motorsports world championships and the premier racing event on two wheels, further showcases that DHL is the provider of choice to the motorsports and automotive sectors,” Ken Allen, CEO, DHL Express, said. “We are very excited about having the opportunity to get behind the handlebars of the championship’s logistics operation and to offer high quality international shipping services to MotoGP.
“As with the other motor racing championships in our world-class partnership portfolio, MotoGP will also give us an opportunity both to engage with an incredibly passionate global fan base and offer additional motorsports experiences for our own customers, employees and partners,” he added.
Alongside the logistics activities, the partnership will also include extensive marketing opportunities for DHL. In addition logo usage rights, DHL will benefit from track-side advertising at MotoGP™ races providing exposure to live television audiences in 207 countries.
DHL has over 30 years of experience in motorsports logistics. The company has partnerships with a number of motor racing championships and teams, including Formula 1, Formula E, WTCC, WEC, Andretti Autosport, Audi_ABT and Kalitta Motorsports.
