DHL will continue serving the German multi-channel mail-order company HSE24 (Home ShoppingEurope) as its sole logistics partner from mid-2013 and will also provide warehousing for products
outsourced to a competitor in 2010.By October 2013, DHL plans to expand its logistics centre in Greven, west-central Germany, intoa central warehouse from where the complete product management and logistics will be monitored withshipments to be fed directly into the adjacent DHL parcel centre via a conveyor bridge. The currentspace of 23,000 sqm which includes warehousing and handling space and 16,000 pallets will more thandouble in size after these restructuring and expansion works. Once the construction is complete,the Greven location will have the capacity to process about 84,000 orders a day and will have spaceto store more than 250,000 garments on hangers.
Katja Herbst, Member of the Management Board at DHL Parcel Germany and responsible for sales,commented: “We appreciate the confidence that HSE24 has placed in us. The expansion of thelogistics centre in Greven and the direct access to the modernised parcel centre enable us to offeran integrated solution that is ideally suited for the particular requirements of the teleshoppingbusiness as well as for HSE24’s growth strategy.”
Among the requirements listed by the Munich-based company are the fastest possible delivery ofthe goods ordered, flexible handling of the products and a suitable solution for a wide range ofproducts that require a specific type of warehouse as well as diverse handling processes.Therefore, the site in Greven needs to provide more storage capacity for pallets and a secure areafor valuable goods such as jewelry. The different product portfolios also require a complex systemof supply, picking and packing logistics.
“Our priority is providing quick and reliable delivering to our customers. It requires efficientorder processing and considering the specific needs of our business. DHL’s logistics conceptcombines the advantages of automated and manual logistics processes providing the ideal solution,”Koen Verbrugge, Head of Service & Operations at HSE24, said.
DHL Parcel Germany which is the leading logistics partner for e-commerce and mail-orderbusinesses in Germany, has been operating all of its “home delivery” services under one roof sincethe beginning of the year. Thereby, customers can obtain fulfillment services such as procurement,quality control, warehousing, picking and packing as well as shipment delivery and returnsmanagement services, from one source.
