The Romanian Direct Marketing Association (Armad) has criticised Romanian Post’s decision to raisepostal prices by up to 60% at the start of next month, 1 August.
The direct marketing industry is growing fast in Romania at the moment, according to thefinancial publication, Bursa, and Armad has hit out strongly at the national postal company, sayingthe decision is abuse of a dominant position in the market, a breach of EU state aid rules in otherwords.
“The lack of transparency in making decisions and the exclusion of consultations with themain customers and beneficiaries of postal services,” said Armad in a strongly-worded pressrelease, “and the deliberate disregard for the commercial interests of customers and consumers,make the Romanian Post company a fortress of past and personal interests.”
Romanian Post, on the other hand, said the price increase was compliant with the law andreflected market conditions. It is, said Bursa, the first price rise for two years and at RON 0.5(EUR 0.16) letter deliveries were half the real cost to the company.
